20:20 Innovation logo

Home / 20:20 Innovation Spring Conference 2026

23rd April 2026 - National Conference Centre, Birmingham

Days

Hours

Minutes

Seconds

Step into the future of accountancy at Practice 2026: Innovate, Lead, Succeed - the must-attend event for ambitious firms and forward-thinking professionals. This is more than a conference; it’s your launchpad for the next era of practice excellence.

Join trailblazers, innovators, and thought leaders as we explore how AI, new regulations, and bold leadership are transforming the profession. Discover practical strategies to harness emerging technologies, future-proof your firm, and empower your team to thrive in a rapidly changing world.

Across a packed agenda, you’ll experience:

  • Cutting-edge sessions on AI agents, automation, and digital transformation where you will see real-world examples and live demos from practitioners who are already making change happen.
  • Expert panels tackling the hottest topics: cyber security, succession planning, practice management, and the evolving role of accountants as strategic business partners.
  • Inspiring keynotes and interactive workshops designed to unlock your leadership potential, boost resilience, and create space for strategic thinking.
  • Opportunities to connect with peers, share challenges, and build powerful new networks.

Whether you’re looking to drive growth, navigate regulatory change, or simply stay ahead of the curve, Practice 2026 will equip you with the insights, tools, and confidence to lead your firm into the future.

Secure your place now and be part of the movement shaping the next chapter of accountancy. Innovate, Lead, Succeed.

20:20 Innovation Spring Conference Pricing

Early bird offer ends Friday 20th February 2026

20:20 Innovation members also receive exclusive conference discounts, so browse the below pricing options and book your place.

Membership TypeEarly Bird PriceStandard Price

Platinum Member

FREE*FREE*
Platinum Member (Additional Places)£231.20£289
Premier Plus Member£231.20£289
Premier Member£280£350
Non-Member£280£350

*Platinum members receive a set number of free conference places in line with their membership subscription. Your firm’s Training Co-ordinator or Administrator can advise how many conference places are remaining by visiting ‘Subscriptions’ in their Dashboard. Additional Platinum conference places can be purchased.

20:20 Innovation Spring Conference Speakers

The 20:20 Innovation Spring Conference includes a line-up of hugely respected and admired keynote speakers from all corners of the accounting industry.

Dave Norris

Dave has been an audit and financial reporting lecturer and consultant since he left practice in 2000. He has experience of lecturing in many contexts and advising firms… Read more

Bonita Norris

Bonita Norris is the youngest person to reach both “tops of the world”: the summit of Mount Everest and the North Pole. She has been on 8 expeditions to the mountains… Read more

Luke Farren

With over a decade of experience in the UK accounting sector, Luke Farren has witnessed firsthand how rapidly technology is reshaping the accounting industry. After… Read more

Chris Downing

Chris joined Sage having been a partner at a top 100 accountancy firm. He brings nearly 20 years of hands on experience and strategic insight of the profession, coupled… Read more

Kelly Goss

Kelly Goss is a business process automation and digital productivity expert and the founder of Solvaa, a no-code agency. In 2024, Kelly was one of a handful of experts… Read more

Andy Larkum

Andy Larkum has over 18 years’ experience in the IT industry. In recent years, he has specialised in Cyber Security and the GDPR. Over the last two years, Andy has… Read more

Paul Holbrook

Paul Holbrook is a LinkedIn Top Voice, author, and former Managing Director in the City of London who founded a company with one simple purpose in mind – to create a… Read more

Agenda

09.30 - 09.45

Welcome and opening remarks - From one Norris to another!

Dave Norris

Kick off the day with a look at the future of accountancy and how technology and regulation are reshaping the profession.

09.45 - 10.40

Mountains of the Mind

Bonita Norris

We are seeing a rapid pace of change in all corners of accountancy. Climbing mountains is not easy! This session helps galvanise and motivate teams to achieve their seemingly impossible goals. Bonita draws on her experiences to share key lessons on topics such as teamwork, courage, resilience and mindset.

10.40 - 11.00

Introduction to Sponsors

Dave Norris

Luke Farren

Dave and Luke will introduce our headline and supporting sponsors.

11.00 - 11.30

Break and exhibition time

11.30 - 12.45

How AI Can Transform Your Practice - A Panel Session

Chris Downing

Luke Farren

Kelly Goss

This session goes beyond basic automation to explore how AI - including the rise of AI Agents - can transform your practice, free up time for strategic thinking, enhance client service, and empower your team. Through expert panel insights, live demonstrations, and interactive discussion, you’ll see practical ways to harness AI today while preparing for the opportunities and challenges of tomorrow.

12.45 - 13.45

Lunch

13.45 - 14.30

Practice Management: Reaching New Peaks

Dave Norris

What does best-in-class practice management look like in 2026? Explore new tools, processes, and mindsets for growth.

14.30 - 15.20

Cyber Security in a Changing World

Andy Larkum

Protect your practice: the latest cyber threats, regulatory expectations, and practical steps to safeguard your firm and clients.

15.20 - 15.50

Break and Exhibition Time

15.50 - 16.50

Get a day back in your week & find more time to innovate, lead and succeed

Paul Holbrook

Unlock your leadership potential.

Learn how to create space for strategic thinking and empower your team to thrive.

16.50 - 17.00

Closing Remarks & Next Steps

Dave Norris

Key takeaways, action points, and a look ahead to the future of the profession.

20:20 Innovation always provides an informative and positive experience, emphasising what we need to know and telling us how great us accountants are!

– Graham Hunt, Graham Hunt & Co

The 20:20 Innovation conference allows finance professionals to network, meet exhibitors and look forward to changes coming down the track

– Stuart Anthony, Financial Executives Group

I would recommend the conference to all accountancy firms, whether or not 20:20 Innovation members, as the content is always relevant to everyone.

– David Wagstaff, MyTaxDone

20:20 Innovation Spring Conference Venue

The address for the conference is:

National Conference Centre
Coventry Road
Bickenhill
Hampton in Arden
Solihull
B92 0EJ

The venue has over 1,000 free car parking spaces on site. Charge points for electric vehicles and disabled parking are available. More about the venue and it's location here.

Conference FAQs

Take a look at our frequently asked questions. If there's anything else we can help with, contact the team on +44 (0)121 314 2020 or complete the enquiry form further below.

When and where is the conference taking place?

The conference takes place on Thursday 23 April 2026 at the National Conference Centre, Coventry Road, Bickenhill, B92 0EJ.

View venue

Where will I find the conference times and agenda?

Delegate registration is from 08:30am. The conference kicks off at 9:30am and concludes at 5pm.

View agenda

What is the conference theme?

The conference them is ‘Innovate – Lead – Succeed’ - find out more here.

How much does it cost to attend?

Pricing can be found here, including our Early Bird offer for bookings received on or before 20 February 2026.

20:20 Innovation Platinum members receive a set number of free conference places in line with their membership subscription.

Pricing

Who are the keynote speakers?

There’s a fantastic speaker line up! You’ll find the details of all our amazing speakers here.

Speakers

Is free parking available at The National Conference Centre?

Yes, the venue has over 1,000 free car parking spaces on site. Charge points for electric vehicles and disabled parking are available.

Venue Info

How many CPD hours will I receive, and how do I access my certificate?

The conference is eligible for 5 verifiable CPD hours.

Once you have attended the conference, your CPD certificate will be made available in your Dashboard 'My 20:20 Innovation Training' from 1PM on Friday 24th April 2026.

Is there a dress code?

There is no strict dress code but we recommend business/smart casual.

Can I substitute or cancel my place?

To cancel a booked event or notify us of a substitute delegate please contact 20:20 Innovation by email at info@2020innovation.com. Substitute delegates can be made at any time without charge.

Complementary Conference Places for Platinum Members

If a Platinum Member wishes to cancel complimentary conference booking(s), the appropriate re-allocation of conference places will apply based on when notice of cancellation is received:

  • More than 7 days before the event, the complementary place will be reallocated back to the member in full.
  • 7 days or less before the event, the complementary place will have deemed to have been used and will not be available to use for future events.

Payable Events – The appropriate cancellation charge will apply based on the terms below. Where notice of cancellation is received:

  • More than 14 days before the event, you will receive a full refund.
  • Between 14 and 7 days prior to the event, you will receive a 50% refund.
  • Less than 7 days before the event, no refund will be made.

Please refer to our full conference T&Cs.

Conference T&Cs

I'm a Platinum member - do I qualify for free conference places?

Platinum members receive a set number of free conference places in line with their membership subscription. Your firm’s Training Co-ordinator or Administrator can advise how many conference places are remaining by visiting ‘Subscriptions’ in their Dashboard. Alternatively, call the 20:20 Innovation team on +44 (0)121 314 2020 - a member of the team will be happy to help.

Additional Platinum conference places can be purchased.

Is there an exhibition component or networking opportunity?

Yes! Exhibitors will be present - attendees get two dedicated networking breaks and exhibitor interaction time.

For details of sponsorship opportunities at this or other 20:20 Innovation events click the link below.

Exhibitor opportunities

20:20 Innovation Spring Conference Enquiries

For further information about this conference, complete the form below and a member of the team will be in touch. Alternatively call us on +44 (0)121 314 2020 - we'd love to hear from you!

For information about exhbiting at this or other 20:20 Innovation conferences, visit our 'Partner with 20:20 Innovation' web page.

For further details on the conference: