Marketing - Getting More Value from Your Practice Website

OBJECTIVES

This is an interactive product update webinar focused on helping firms make better use of 20:20 Innovation's website service

This is an interactive product update webinar focused on helping firms make better use of 20:20 Innovation's website service.

The session will show how a clear, current and practical website can support client trust, generate enquiries and make the firm's services easier to understand.

KEY TOPICS

• Ideas for improving the clarity and usefulness of your practice website
• A better understanding of how the 20:20 Innovation website service can support regular updates and client communication
• Practical examples of pages, messages and calls to action that help clients take the next step
• Opportunities to share feedback on what would make the service more useful
• Key Points –

Making your website work harder

• What clients need to find quickly when they visit your website
• How clear service pages can support better enquiries
• Why regular updates help build confidence and relevance

Using the 20:20 Innovation website service

• How the service supports website content, updates and client communication
• Where firms can save time by using ready-made content and support
• How to keep website messaging aligned with the services the firm wants to grow

Live demonstration

See how the website service can help you:

• Review key pages and identify quick improvements
• Use website content to explain services more clearly
• Plan updates around tax, business and client communication priorities
• Make it easier for clients and prospects to take action

Website service with 20:20 Innovation - Your questions answered

• Bring your questions, ideas and examples of website challenges you want to solve.
• We'll reserve dedicated time for discussion and capture feedback that may help shape future marketing product improvements.

WHO SHOULD ATTEND

• Partners and Directors responsible for practice growth
• Marketing leads or team members supporting website activity
• Practice Managers coordinating client communications
• Anyone responsible for keeping the firm's website useful, current and commercially effective